Cemo Basen Rags to Riches: Rising To Popularity In The Highly Competitive South Asian Instagram Fraternity

Janney Nowak
3 min readJul 29, 2020
The Harder i Work

Hard work never goes unrewarded, and luckily, with the world fast evolving into a global village, it is easier today to come across inspiring real-life stories of people who were met with widespread love and praise for their earnest efforts. These stories hold immense power, as they inspire ordinary people to strive with similar zeal to reach their own personal goals. Amongst many such inspirational young individuals is Cemo Basen (also known as Muhammad Qasim), a beacon of light for the South Asian Instagram community. Cemo is a big-win for South Asian representation in Hollywood and the US. Combining hard work, a naturally charismatic personality, and with the added benefits of a chiselled and beautiful South Asian face, Cemo has been working tirelessly to promote South Asian culture and people in the West with his famous motivational videos. This short piece is all about Cemo’s struggles, his relentless passion, and the work that he has done to promote South Asia in Hollywood.

Difficult Beginnings: Battling Poverty and Cross-Country Relocations

Like most truly successful individuals, Cemo’s life has also been riddled with his own fair share of traumatic childhood struggles. In his exclusive interview with us, Cemo told us about his father and early childhood in the Middle East. Born to a poor tailor, Cemo’s family was forced to relocate to South Asia after poor financial circumstances devastated their life in the Middle East. After moving to South Asia, both of his parents resumed their tailoring services, working day and night to try to make ends meet. However, despite their efforts, they could barely save enough to afford paying their son’s school fee. Fortunately, Cemo was blessed with teachers that took up the initiative to pay for Cemo’s school fee and provide him with books and stationary materials. Cemo would wear a classmate’s old, borrowed uniform to school as he could not afford one for himself.

Stepping Into The Professional Sphere

After completing his studies, Cemo moved back to the Middle East where he worked at Majid Al Futtaim for two years before moving forwards to Citi Bank Dubai where he continued on for three years.

After a gruelling half-a-decade, Cemo finally has enough resources to work on fulfilling his dreams of becoming an actor in Hollywood. Deeply inspired by Johnny Depp, Cemo’s videos posted on Instagram have achieved viral success and a loyal fan following. Owing to his multi-lingual and culturally rich background, Cemo incorporates many languages and cultures into his videos. With persistence and resilience, today, Cemo has worked hard enough to be able to fulfil a lot of his childhood dreams. With a whopping and continually steadily climbing 400K followers, Cemo is loved by his fans who are from all over the globe. Currently Cemo is living in Las Vegas, USA, and is successfully representing Asia in Hollywood. This is a very proud moment for his family as well.

We wish him all the good luck for his future and hope for his success in every aspect of his life!

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Janney Nowak
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This is janney, having expertise in the content writing as working in this field for five years.